Creating or starting a business is a huge commitment. It’s not an uncertain path, and often features details you may never have considered. To make sure you have covered all your bases before kicking off your business adventure, Jumia Travel, the leading online travel agency, shares some of the things you must do before starting a business.
Do your research
One of the essential things to do before starting a business is to research the competitive landscape. You do not venture into a business because you have a brilliant idea. If you can’t offer something better or cheaper than your competitors, you may want to re-think starting a business in that area.